Google: URL structure doesn’t bring a page any closer to the home page
Pages with URLs directly below the domain don’t need to be close to the home page for Google. Internal links are used to determine the...
Google: Personal data will not be removed from the index
Even a successful request to remove personal information from the search will not remove it from the index. Deletion is done page by page. After...
Google’s digital marketing certification includes SEO recommendations for keyword density and word count
Google’s digital marketing certification includes recommendations for minimum word count and keyword density that contradict Google’s previous claims. As recently reported, Google now offers a...
Better rankings on desktop than mobile: could it be due to the number of visitors?
Different search rankings on desktop and mobile are normal. Can a different distribution of users on the different devices also play a role? Mobile search...
Google: use canonical links or robots.txt instead of ‘nofollow’ for internal links
According to Google, setting ‘nofollow’ for internal links to reduce the crawling of unwanted pages does little. It is better to rely on tools such...
Fewer problem categories: Google is simplifying reports in Search Console
Google will simplify various reports in Google Search Console and only show two categories, namely ‘valid’ and ‘not valid’. For example, reports on structured data...
Signs of major Google update since June 27th
Google seems to be performing a major update again or still. Since the middle of the month, Google’s search results pages have been particularly dynamic....
Google changes documentation on crawling and robots.txt
Google has updated the crawl status report documentation. According to this, if robots.txt is not available, Google will stop crawling after 30 days if the...
Google: Limiting crawling to 15 MB is often misunderstood
The news that Google only crawls the first 15 MB of HTML on websites has led to misunderstandings and shows that statements made by Google...
Search engine optimization: How long does SEO take and when are results there?
When are concrete results of the SEO measures measurable? The complex topic of search engine optimization is not tangible for many decision-makers. Results must be...